TWO SISTERS.

A world of Favorite People

After twenty years in radio, Rita decided to give her restless creativity a new home. 

Madalena brought her experience at Google and as an entrepreneur, following years spent in the US. 

Different paths, a shared instinct and enough ambition to turn a late-night idea into a brand with a personality of its own.

FAVORITE PEOPLE WAS FOUNDED IN PORTUGAL IN 2022 BY SISTERS RITA AND MADALENA.

IT STARTED WITH CHILDHOOD MEMORIES, A LOVE FOR OVERALLS AND THE DESIRE TO CREATE SOMETHING OF THEIR OWN.

Colour, humour and a little irreverence run through everything we do. We’re drawn to people with their own point of view, and we want Favorite People to feel like a place where they belong

MADE ENTIRELY IN PORTUGAL, WITH OVERALLS AND OUR HEART AND OUR EYES ON THE WORLD.